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buy beverly hills Season 2 will premiere on Netflix on Friday, March 22. The Umanskys and the rest of the Secret Service are back building client relationships, closing deals, navigating challenging markets, and some interpersonal drama.
The new season introduces new cast members, most notably Umansky’s other daughter Sofia. Estate Division Director Zach Goldsmith and Managing Partner Michelle Schwartz have also joined the cast for season two.
Filming took place in late spring 2023, which means the company’s agents are newly adjusting to the ULA tax, which imposes a hefty tax on the transfer of properties priced at $5 million or more – which, unfortunately, deters many potential clients.
Against this backdrop, the agency’s new and existing agents are struggling to maintain transaction volumes despite tough market conditions.
Here are some of the key themes viewers can expect to see as the season unfolds.
Sophia Umansky joins agency
last season’s audience buy beverly hills Witness Alexia Umansky’s start at the firm, navigating the industry as a new agent and dealing with all the trials and tribulations that come with it.
In the second season, it was Sofia Umansky’s turn to hit. Luckily, the 24-year-old has her older sisters, Alexia and Farrah Brittany, and her father, Mauricio, to teach her the ropes.She is also no stranger to reality TV, having appeared on a reality TV show with her family real housewives of beverly hills.
“Working with my sisters and dad on the show and in The Office has been so much fun and made us even closer,” Sophia told Inman in a recent interview. “This whole experience has taught me a lot about real estate and life in general. knowledge and I’m lucky to have them to teach me and guide me.”
The newbie added that she has a tendency to bristle at authority, so working under family members can sometimes be a challenge, but she also appreciates their advice.
“It was a little difficult for me to follow my father’s orders,” the young Umansky said. “I like being my own boss, so being bossed around by anyone, especially my dad, is hard for me — but it’s also a blessing, so I’m grateful for that.”
Agents deal with tougher market and new regulations
In late spring 2023, as Season 2 is filming, the agency’s agents are adapting to a slowing market and a new “mansion tax” that threatens the pace of luxury transactions.
Some of the company’s newer agents were particularly affected because their client bases were already smaller. Viewers will see some, like Sonica Vaid — who we learn has not closed a deal in a year — whose positions at their brokerage firms are threatened in this tougher market environment .
The slow-moving market also prompted Umansky’s team to work with Sotheby’s Concierge Auctions to auction the $18 million property, hoping to create a bit of urgency to drive up demand and, in turn, the sale price.
Secret agent drama inside and outside the agency
It goes without saying that reality TV means interpersonal drama – and Season 2 brings plenty of that.
When Alexia confronts Joey Benzvi, she fails to respect her as a colleague, even though Joey Benzvi wants her to be the co-listing agent on his property. Alexia and Joey Relations between Ben-Zvi became tense.
Meanwhile, new agent Brandon Graves notices that Ben Barack has unfollowed him on social media and wonders what’s wrong.
When Mauricio learns that Rick Hilton has proposed that Zach Goldsmith, one of the company’s top agents, join a new real estate company that Hilton is working with son Barron Hilton on, the endless battles with Hilton and Hyland Competition has resurfaced.
On top of that, Michelle Schwartz made the bold suggestion that she should be the company’s next CEO whenever Mauricio sets out his succession strategy, even saying Appointing Farrah and/or Alexia as the next CEO would be “corporate suicide.”
Facing the separation of Mauricio Umansky and Kyle Richards
Another major source of tension this season isn’t at the agency, but within the Umansky family. Rumors and reports have been circulating about Mauricio and Kyle’s marital status for months.
The couple confirmed they separated while living in the same home and agreed to date other people while remaining legally married.
In tearful conversations with her daughters, Umansky addresses the topic head-on with them in the new season’s first episode and throughout.
Richards appears in the episode and seems as supportive as ever, offering advice to Mauricio when he feels unsure.
Umansky told Inman in a recent interview that while he’s very proud of the way the agency has grown over the past year and how far he’s come in terms of publishing his memoirs and competing, dance with the starsWhat he’s most excited about since last year is his personal growth.
“I think what I’m most proud of is the way I’ve grown personally and learned how to be more vulnerable, more open, more authentic with my family and my kids, and I think it’s been an amazing year of personal growth.” CEO. said, noting that he exercised and meditated regularly and began receiving therapy. “It was difficult because there were a lot of difficult things and I made some huge personal growth, so I would say that’s what I’m most proud of this year.”
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Email Lillian Dixon