Learn how top producer Juan Carlos Barreneche used valuable advice to build a team and create his own training community.
April is Team Month Here in Inman.Add nuance on a weekly basis team beat Through our email newsletter, we’ll provide top insights from the best team leaders in the country as we take a deeper look at how to build a team, scale it, and even leave a team.
In this column, real estate agents from across the country share the lessons they’ve learned in the industry.
As the founder of the online training community Goldbar, Juan Carlos Barreneche hosts training events and seminars across the country, including a luxury real estate conference called Goldbar Live.
Barreneche built a team and scaled production at age 28 before creating his platform, which he grew to more than 10,000 agents by age 30. How to help agents break through the cracks into luxury real estate and grow their businesses.
Name: juan carlos Barenesh
title: Founder of Gold Bar
experience: 7 years, licensed in 2016
Place: Florida and New York (residing in Orlando, FL)
Brokerage company name: Exp Properties
team: Will be discontinued after 2022
Parties to the transaction: 164 (2022)
Sales volume: $77.6 million (2022)
Awards: REALTOR Magazine Class of 30 Under 30 2023
What’s one of the biggest lessons you’ve learned in real estate?
The biggest lesson I’ve learned in real estate is that anything you want to achieve in this industry, someone else has already achieved it. If your goal is to be successful, all you have to do is find people who are achieving your goals and model their success.
I learned this after hiring several coaches and consultants to personally walk me through the models they used to achieve their goals. The results are incredible. Hiring a coach or consultant for three months would have saved me years of time that I would have had to spend on finding my path on my own.
What’s the best advice you’ve ever received from a mentor or colleague?
There are two ways to run a business, passive or active. If you choose to run your business reactively, it often results in stress, constant firefighting, and possibly even burnout. If you choose to actively run your business, it can allow you to achieve the income and lifestyle you desire. Running a business requires building and implementing systems.
What do you tell new agents before they start in the business?
Change your relationship with failure from fear of failure to love and appreciation of failure. Failure is a good thing. This is an opportunity to learn and improve so that we can achieve better results in the future.
What do few agents know that would make their lives easier?
If they spent the majority of their time building and nurturing relationships with sellers, 99% of the problems when it comes to generating new business would be solved. The goal of most agents is to increase production and make more money, but only a few spend most of their time on revenue-generating activities.
What’s the one thing everyone should do to make their business better?
They should implement the system into their business. Systems will provide your business with more control, peace, and certainty, which generally leads to more happiness in your life.
The right system involves having the right people and software working together to achieve the same end result: closing more deals. If implemented properly, a business with the right systems can operate on behalf of its owners with little to no time.
Troy Palmquist is dora real estate Based in Southern California, serves as Director of Growth for eXp California.Follow him Instagram or contact him LinkedIn.
