September 20, 2024

it is Marketing and Branding Month Here in Inman. As we enter the competitive spring selling season, let’s take a look at some of the proven strategies and cutting-edge innovations that are closing deals in today’s market.We will also recognize industry marketing and brand leaders through Inman Marketing All-Star Award.

pulse is a recurring column in which we ask our readers what they think about a variety of topics in a weekly survey and report our findings.

Marketing tools—from old-fashioned to brand-new—form the cornerstone of agency growth. There are many ways to reach prospects, lists, mindshare, and more, so how do you narrow down the best marketing strategies for your real estate business?

via GIPHY

Let us know what you think are the must-have marketing tools of 2024. Are you fully committed to your content, including your video marketing strategy? Are you focused on high-tech martech solutions? Are you digging deeper into your sphere of influence with the help of your CRM? Are you developing your social skills to build close, personal relationships with clients, colleagues, and the community? Please tell us below:

We will compile a list of top responses and post them on Inman next Tuesday.